Posts with tag: "Post Pandemic"
How Covid Has Changed The Art World
Wednesday, August 26, 2020
By Gizara Arts
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Post-pandemic perspectives:

An interview with Israeli Gallerist & Art Collector Noemi Givon

 

By: Una Meistere

August 26th, 2020

 

We will see more art lovers than art investors playing around...

What is your feeling – is the gallery world entering the post-Gagosian era, or are we just in a slight transition period now and the new reign of the ‘art boom’ is simply waiting around the corner? Maybe it's still there, and it’s just not politically correct at the moment to be so blatant about it...

"I hope that this scheme of mega galleries is really over. A slowdown is foreseen for the autumn, similar to that of the 1920s. But people will not stop buying art – they will just buy art that is closer to their being and that adheres to their convictions and loves rather than as a tool in a game of power.I used to think that art buyers are not disappearing, they are only changing. New buyers will come. I don’t think we are facing a ‘boom’, or even thinking about what is ‘correct’ or ‘not correct’. We simply don’t know. The love of art does not relate to being politically correct. It works its own path in its own time zone. People will not stop buying art – they will just buy art that is closer to their being and that adheres to their convictions and loves rather than as a tool in a game of power."

Before the COVID crisis, the art world had become an absolutely global phenomenon with strictly defined rules. New York and London were accepted as the cities where you had to move to if you wished to have a successful career in art. All other places seemed to be perceived as isolated backwaters. Do you think that the current global situation will change this stereotype?

"Art can arise from anywhere; centres of activity will probably remain as they were, but their characteristics will change. The content will change. The language can change. The tone of discourse can change. In this sense, art will not surrender to the pandemic. It only takes time. So will the artists and so will the galleries. We need to know that the pandemic is not leaving the world – we need to learn how to live with it."

What does the ‘new normal’ mean in the art world? Is the art world becoming more conservative and/or more hermetic, or is quite the opposite happening? Will the idea of there being a division between artist and audience be reconsidered?

"No, I think it will be neither hermetic nor conservative. I think it will become openly global with universal qualities again, and with much support from the media and the web. The idea of re-colonialization of art has little appeal to me. Maybe it’s time for art historians and critics, thinkers and philosophers to take the main role. De-colonialized art is more correct – it is well shared, equally shared. Everything else smells of the parochial and of being commerce-dependent, as was the rise of African art just before the pandemic. The idea of re-colonialization of art has little appeal to me. Maybe it’s time for art historians and critics, thinkers and philosophers to take the main role.Think of when the modernism of the 20th century began. A human catastrophe always results in new thoughts and new practices that need to be shared by and applied to all. I am hesitant to guess at what they might be, but they are universal."

 

For link to online article click below: 

https://arterritory.com/en/visual_arts/interviews/25093-i_hope_that_this_scheme_of_mega_galleries_is_really_over?fbclid=IwAR3v-_9gUSdlM800vUaWqN8qxSU3-hvCT5jZwo3qBpBlfx4Mj86pumHN3r4

 

 

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